At The Wall Street Journal’s D: All Things Digital conference occurring now, cable television pioneer John Malone, chairman of Liberty Media, suggests tying content to 4G service.
The WSJ’s All Things Digital weblog reports Malone saying (not necessarily direct quotes), “We got people to pay for stuff by tying communication with content. If you can introduce incrementally, that say, 4G wireless service comes with these three things that you can only get with that, maybe that can work. I think it’s a very interesting watershed.”
Malone was interviewed on stage by the WSJ’s Walt Mossberg, with much of the discussion focusing on the economics of television and online video, not cellular communications. I believe the future of mobile television must include more Internet-based services, such as real-time social networking and real-time access to information relating to the program.
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